Rachele Hilleard
Thursday, 2 May 2013
Thursday, 25 April 2013
Teacher Assessment
Here is a teacher assessment of my ancillary task, which included a digipack and advert. From this feedback I am able to clearly understand what I need to improve, for example my written communication lacks and the font needs to be changed in order to fit into the genre dance-pop. Furthermore, I need to focus on the conventions of my genre more, and my creativity as the advert main image was viewed as not being creative and not very abstract, also the album title could have been more creative.
Monday, 4 March 2013
Q4 How did you use media technologies in the construction, research, planning and evaluations stages?
During the construction stage we used Photoshop CS3 to produce the ancillary task; the CD cover and advert. Also, it was very useful in the planning stage when we produced a mock up of our CD cover and also with the experimentation of filters and saturation tasks early on in the course. We use different techniques when producing our Digi pack, for example we produced the eye caption by overlapping two images we had taken with the Canon camera-slow speed shutter- and rubbing out parts of the iris to uncover the image below; we has the density to low in order to create soft edges, because the hard edges seemed rough and uneven.
Also, we changed the hue and saturation on all of the images, this was produce a more intense colour; conveying more energy, which are song and artist image required. Another reason for this was due to the artist costume, which was not originally pink, this was done to match the colour scheme already running through.
We used the rulers in Photoshop to accurately line out our CD cover, creating a more professional final product. The use of opacity was interesting and was tested to make our advert, in which the images overlapped but the whole image was still visible. The opacity increased with each image till is became almost non-existent.
Q3) What have you learned from your audience feedback?- Facebook Feedback
At Different Point in Our Project
I created a video showing how I have used Facebook as a tool to gather audience feedback on my work. This feedback has then gone on to influence my decisions.
I created a video showing how I have used Facebook as a tool to gather audience feedback on my work. This feedback has then gone on to influence my decisions.
Q3) What have you learned from your audience feedback?-Interviews
By carrying out interviews with my target audience, I was able to gather feedback in order to improve and highlight the successes in my work, below is the video showing this feedback.
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